The Ethical Dilemma Of Palliative Care - 1426 Words

Diploma of Nursing Teacher’s name- Rachel Gilder 12 May, 2016 Ethical dilemma essay An ethical dilemma is a difficult situation that usually involves a conflict between moral obligations, in which to obey one would result in disobeying another (Murphy, 1997). Sedation is an ethical dilemma in palliative care because on one side it helps to relieve suffering for patients who are terminally ill and almost at the end of their lives. However, at the same time, sedation is making the patient deprived of certain bioethical principles such as autonomy, the main issue with palliative sedation is that it prohibits the patient from changing his or her decision, once sedation is commenced and informed consent also becomes complex (Cooney, 2005). The writer is in the favour of palliative sedation because it is an effective symptom controlled strategy for the patients who are nearly at the end of their lives. Moreover, it is believed that by providing sedation to a patient induce unconsciousness, which makes the patient completely unaware of the external world and tend to reduce the suffering by considering ethical and moral principles. However, some people think palliative sedation as euthanasia, which cause death because of making the patient deprive of nutrition and hydration while giving sedation. Ethical principles are going to be discussed in this essay such as autonomy, beneficence, non- maleficence and justice. Moreover, this essay also going to put light on current researchShow MoreRelatedEthical Dilemm Ethical And Ethical Dilemmas1610 Words   |  7 PagesEthical dilemma is an issue that has no satisfactory resolution. A conflict between two ethical standards and situations can result in ethical dilemma. The ethical behavior of an individual is determined by the cultural norms and the societal norms. This develops a sense of right and wrong which helps in decision making. Failure to make proper decision due to ethical conflict results in ethical dilemma. This is a critical decision making criteria that create the complex situation in the patient ’sRead MoreEthical Dilemm Ethics, Values, Morals And Other Law And Policies1520 Words   |  7 PagesEthical dilemma occurs when there are two ways of doing things. One way can be the moral way by taking any decision and other can be the legal way. It is a situation which can involve an apparent conflict between moral values or actions which if obeyed, may result in emotional decisions taken (Allen, 2012) In order to determine an ethical dilemma it is necessary to make a distinction between ethics, values, morals and other law and policies. Ethical dilemma also involves the distinction betweenRead MoreThis Week Nine Paper Will Discuss The Values And Ethics1478 Words   |  6 Pagesdiscuss ethical issues or dilemmas at the agency and how social workers address these issues. Furthermore, questions will be answered about how the NASW Code of Ethics influences decisions at the agency, how ethics violations are handled about staff and what ethical principles that I feel strongl y about. 9.4 Values and Ethics in Your Practicum Agency What ethical concerns or dilemmas are most frequently encountered in your practicum setting, according to your field instructor? Ethical concernsRead MoreNursing Ethics Of Palliative Care1182 Words   |  5 PagesRunning head: Nursing Ethics in Palliative Care 1 Nursing Ethics in Palliative Care Debi Ramsey Western Carolina University (Class) October 29, 2017 The nursing profession offers many rewards. Among those is being part of a team who has the opportunity to influence the health, welfare and well being of people each and every day. Nursing student go to nursing school with the intentionRead MoreThe Ethical Dilemma of Assisted Suicide for Nurses878 Words   |  4 Pageswith the ethical responsibilities of the nursing profession and quality in nursing care. The Code of Ethics has excellent guidelines for how nurses should behave, however; these parameters are not specific. They do not identify what is right and wrong, leaving nurses having to ultimately make that decision. Ethics in nursing involves individual interpretation based on personal morals and values. Nursing professionals have the ethical accountability to be altruistic, meaning a nurse who cares for patientsRead MoreEthical Issues Of Death And Dying1324 Words   |  6 PagesEthical Issues of Death and Dying There are many ethical issues that the medical field faces daily. One major issue that is a common debate recently is death and dying and the ethical dilemmas associated with this stage in life. There are many different routes a patient can take when they are diagnosed with a terminal illness, two routes that are often up for debate are palliative care and physician assisted suicide. Many ethical concepts are brought up in the debate of these routes of care, sometimesRead MorePalliative Care : A Type Of Health Care For Patients And Families1620 Words   |  7 PagesPalliative care is a type of health care for patients and families facing life-threatening illness, and helps patients maintain their dignity and quality of life so close to the end. During my clinical at Rosthern Hospital, I had a few experiences with patients and their end of life care. In these situations the patients, their families, and the healthcare team have been confronted with many ethical dilemmas. At Rosthern, there were three different patients who had a difficult time during their endRead MoreA Stroke Is A Medical Emergency956 Words   |  4 Pagescuring the patient. The principles of beneficence and nonmaleficence form the foundation of the ethical duties of health care professionals, require that harm be avoided and benefit be sought for patients at all stages of illness. Here the medical treatment was provided based on fundamentals of ethical components such as beneficence and nonmaleficence. According to Burkhardt Nathaniel (2014), â€Å"the ethical principle of beneficence has three major components, do or promote good, prevent harm and remoteRead MoreProfessional Presence and Influence in Nursing1161 Words   |  5 PagesHospice Care Nurse Definitions of palliative care, hospice care, DNR orders, and end-of-life care Hospice care is a model of care that focuses on relieving symptoms and supporting patients with a life expectancy of six months or less (Altshuler, 2013). For most nurses, caring for a dying elder (individual aged 65 years and above) is a discrete, time-limited experience that begins with first contact, often in a hospital, emergency room, or long term care facility, and ends with the death itself (PhillipsRead MoreWhy Physician Assisted Suicide Should Be An Available And Accessible Option For Patients1551 Words   |  7 Pagesbe added to that. Palliative care, defined by the World Health Organization (WHO), is an approach that improves the quality of life of patients and their families facing the problem associated with life-threatening illness, through the prevention and relief of suffering by means of early identification and impeccable assessment and treatment of pain and other problems, physical, psychosocial and spiritual. (Palliative Definition, N.D., para. 1) The fact that t his type of care exists could be used

Poverty Of Poverty And Poverty - 1134 Words

About 22,000 children die each day as a result of poverty (â€Å"Child Mortality Rate Drops†). On their website, The World Bank calculated that the amount of people living in extreme poverty was likely to fall below ten percent in 2015. Even though the poverty rate has decreased, there are still many people living in extreme poverty. One billion children in the world live in poverty and organizations like Compassion International are helping give them a new life (â€Å"Poverty Facts and Stats†). What is poverty? There are two specific aspects of poverty. The first aspect is material poverty. This is the lack of life sustaining materials. Many people do not have the resources or money to obtain these materials. Examples of these materials would be clean water or nutritious foods. The second aspect of poverty is spiritual poverty. People living in spiritual poverty have no way of hearing about the gospel. They do not have churches or missionaries in their villages to tell them the good news of God. There is a large number of children living in both of these types of poverty and are searching for ways to escape them. One of the main reasons why poverty is so prevalent in the world is because people are ignorant and selfish. They would rather spend their money on expensive cars and clothes than help buy clothes to dress a child who has nothing at all. Another reason why poverty is so prevalent is because there are not enough job opportunities for people to support their children . With noShow MoreRelatedThe Poverty Of Poverty And Poverty1394 Words   |  6 Pagesare so many Americans living in poverty today, and the number of those living in poverty will probably only go up from here. What s even more disheartening is that a lot of the poverty stricken families include young children. America is considered one of the richest nations in the world, and that we are so much better off than other countries. While it may be true, I beg to ask the question of why are so many of our fellow brothers and sisters living in poverty? For those of us who are fortunateRead MorePoverty Of Poverty And Poverty1448 Words   |  6 PagesStudy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦2 Poverty during pregnancy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 Facts and Consequences About being born into poverty...4 Being Born Into Poverty Essay†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...5 Some People Who Were Born Into Poverty†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...6-7 Ways To Stay Out Of Poverty†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.....8 How Poverty Will Affect You Life†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.9 How I Will Stay Out Of Poverty†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...10 Recent Study: The U.S. child poverty rate has fluctuated between 15 andRead MorePoverty And Poverty : Poverty1662 Words   |  7 Pages Poverty for centuries has been a very severe issue that has troubled many nations while impeding economic developments and progress. Poverty stricken countries are majorly concentrated in the continents of Africa and Asia. Continents like the Americas and Europe have globally been recognized as been wealthier yet still many parts of these ostensible countries face massive cases of poverty. Most at times, countries with high populations owing to high birth rates face the most casesRead MorePoverty : Poverty And Poverty3135 Words   |  13 PagesPoverty Research Paper Noah Morrow Mrs.Zimmerly English 10 April/4/2015 The rich cause poverty because of the inequality and unfairness they bring. The country is put to blame for the governments and nations decisions. The people themselves can also be put at fault for poverty because of population but, some can not help it. This affects the poverty threshold, the people, and the number of people in poverty. Poverty can be solved with the help of organizations, the government or the president,Read MorePoverty And The Poverty Of Poverty2574 Words   |  11 PagesDespite living in poverty, it is a struggle and there are many causes for this, it has been said that those in poverty choose to live that way, often being called and/or labeled lazy or ignorant. Countless of those living in poverty are being treated like second-class citizens. Rather than staying in poverty and constantly living off others, they should get jobs, is a comment often heard. There are resources available to assist women, with education, daycare and housing to help women improve theirRead MorePoverty And Poverty : Poverty1950 Words   |  8 PagesAlthough many see poverty as a choice, made by those who are lazy and prefer to do nothing but expect to reap the same benefits of people who work hard every day to provide for their families. In some cases this may be true but, poverty will wreak havoc on any and all of those who have the misfortune of crossing paths with it. Poverty is alive and well throughout the world, and it has an unyielding pulse here in the United States. It has been discovered that The poorest families in America areRead MorePoverty Of Poverty And Poverty861 Words   |  4 PagesI. Background, Statistics, Introduction Poverty traps are economic anomalies that continually reinforce poverty within a country’s, or multiple countries’, economies. There are many different types of poverty traps such as savings traps, â€Å"big push† models, nutritional traps, behavioral traps, geographic traps, etc. that all affect an economy in different ways. Not only can poverty be enforced through these traps, but also through the way an economy is run or the moralities of the government. AccordingRead MorePoverty : Poverty And Poverty Essay2223 Words   |  9 PagesDisc 5 Poverty Poverty Slideshow Poverty can be defined as the state of being extremely poor. These images that were captured depict what life was like living below poverty and the conditions some individuals face. I am aware of these sometimes horrific conditions people live in, especially children. We are reminded by these images that there are people who live without, without the comforts of the amenities that we sometimes take for granted, such as beds, blankets, the use of running water, andRead MorePoverty : Poverty And Poverty1932 Words   |  8 PagesChild poverty in America is often overlooked because compared to other nations and the majority of the population it is minimal; still, this epidemic affects over 14.5 million United States children and families. Martin Luther King Jr. once said â€Å"America is going to hell if we don’t use her vast resources to end poverty and make it possible for all of God’s children to have the basic necessities of life† and at the rate America is goin g, poverty becomes a bigger issue each day. Impoverishment includesRead MorePoverty And Poverty985 Words   |  4 Pagesexpansion are directly linked to poverty. And direct contact in the case of basic social and economic human rights, such as the right to a standard of living adequate for the health and well-being of the individual and his family, including food, clothing, housing and medical care. This link is indirect in the case of civil and political human rights associated with democratic governance and the rule of law (Pogge, 2017) .The poor, who suffer from extreme poverty and are deeply involved in the struggle

College Athletes Should Be Paid - 1054 Words

For years, there have always been talks about should college athletes be paid. That conversation stirs up a huge argument it never fails. College sports such as Football, Basketball, and baseball bring in massive amounts of revenues to the university, but the players are not allowed to get a portion. Division I football players say they spend over 40 hours a week practicing or playing their sport, and fewer than 40 hours on academics. The athletes are working a full-time job when involved in sports. Not being allowed to have a job to have money for extracurricular activities. College athletes put their bodies on the line every day, risking minor injuries or sometimes even career ending injuries. In my opinion, college athletes should be†¦show more content†¦Other non-student athletes think that the scholarship covers just about everything a student-athlete needs but that’s not true. The scholarship covers meal plan, tuition, books, and housing. There are times when t hese athletes are short a few thousand bucks for extra expenses such as gas, personal hygiene, and entertainment. Many of the athletes that are given the scholarships come from low-income families. So they lean towards receiving money from boosters, because not being allowed to get a job. Not everybody comes from a wealthy family, to where their parents can just send them lump sums of cash. With athletes spending over 40 hours for games and practicing and less than 40 hours for academia. 40 hours a week towards anything is a lot of time, and to not be paid for your time is wrong. It hard for most athletes to balance the two and that leads to them failing classes. The NCAA sets a rule stating they are not allowed to get jobs. On a typical day, a player will wake up before classes, get a lift or conditioning session in, go to class until 3 or 4 p.m. go to practice, go to mandatory study hall, and then finish homework or study for a test. The truth is that for many college athletes, a sport is a full-time job. It demands so much, the sports become their main priority. Valuable time to complete academic is taken away and time for them to get the proper rest through the course of a day. College athletes put theirShow MoreRelatedShould College Athletes Be Paid?1578 Words   |  7 PagesAshay Mehta Nou Per 8 Should College Athletes Be Paid? One of the hottest debates in the sports industry is if college athletes should be paid. If you want to pay these athletes, how would the college determine the dollar amount that should be paid? Should the basketball team make more than the football team? Should the the soccer team be paid as well? Cheerleading? Chess team? Should everyone on the team get a salary? What if your college is good at football and your basketball team is awfulRead MoreShould College Athletes Be Paid?1398 Words   |  6 Pagesbelieve that college athletes at the highest performing schools are better treated than others. Although they do not get paid, they do receive some benefits for being athletes that other students would not get. One advantage for playing a sport is access to scholarships that some schools reserve for their athletes. Depending on the school and the athlete’s performance, money towards tuition is often given. Only some schools are willing to grant â€Å"full-ride† scholar ships for certain athletes. AccordingRead MoreShould College Athletes Be Paid?1364 Words   |  6 PagesHave you paid attention to all of the news that has been surfacing about collegiate sports lately? It is a big topic now days in the world of sports on weather college athletes should be getting paid to play sports. College athletics have gained great popularity of the past few decades, and have brought schools lots of revenue. A lot of college athletes think they should be getting paid for their services they do for their school. College sports like basketball and football generate over six billionRead MoreShould College Athletes Be Paid?1289 Words   |  6 PagesThroughout the years college sports have been about the love of the game, filled with adrenaline moments. However, the following question still remains: Should college athletes get paid to play sports in college? Seemingly, this debate has been endless, yet the questions have gone unanswered. The National Collegiate At hletics Association (NCAA) plays a vital role in this debate. The NCAA is a billion dollar industry, but yet sees that the athlete should get paid for their hard work and dedicationRead MoreShould College Athletes Be Paid?1130 Words   |  5 PagesWhat college athlete would not want to be paid to play the sport that he or she loves? The real question is, though, should college athletes be paid for their roles in a college’s athletics? They are many points to each side of this recent controversial topic, which is why this has been made into such a hot debate in the past couple of years. As of right now, these athletes are not getting paid, but many of them truly believe that they should. Others believe that they already are being paid throughRead MoreShould College Athletes Be Paid?1334 Words   |  6 Pagesrising to the surface is â€Å"Should college athletes be paid?†. This has become a burning question. The NCAA is a multibillion-dollar industry, that makes milli ons, if not billions, in revenue. Yet it’s still maintains the non-profit status meaning that the industry is not set on making a profit and none of the revenue that is made is distributed to its members, managers, or officers. While most players who play in college sports are under a scholarship, that pays for the college tuition, books, and housingRead MoreShould College Athletes Be Paid?1239 Words   |  5 PagesLindsey Simmerman Speech 102 T/Th 1:00-2:15 October 25, 2016 Should college athletes be paid to play? Specific Purpose: To persuade the class to agree with my stance on paying college athletes to play sports Thesis: College football is the hours players spend practicing and performing, the number of injuries the players face, and the persona these athletes must portray every day all the while watching their schools, coaches, and the National Collegiate Athletic Association (NCAA) get all the compensationRead MoreCollege Athletes Should Be Paid1254 Words   |  6 PagesSome college athletic departments are as wealthy as professional sports teams. The NCAA has an average annual revenue of $10.6 billion dollars. College athletes should be paid because of the amount of revenue that they bring to their college. Each individual college should pay its athletes based on how much revenue they bring to the college in which they attend. The colleges that win their Division title, their Conference title, or the National championship, give bonuses to the Head coach of thatRead MoreShould College Athletes Be Paid?986 Words   |  4 PagesPaying the College Athlete The college athlete has steadily grown in popularity in the United States over the span of the past decades. Monetarily speaking, this increased publicity has been extremely beneficial for National Athletic Association (NCAA) and all the colleges involved in athletics which has sparked the dispute of whether or not the athlete should be paid for their hard work and dedication on the field and to their school or if the athletic scholarship is more than enough. College athletesRead MoreCollege Athletes Should Not Be Paid1558 Words   |  7 Pagesstudent-athletes participate in a variety of different sports, and currently they do not receive paychecks for their performances. College athletics have attained an extensive popularity increase among Americans over the past few decades. This has resulted into increased revenues for the National Collegiate Athletic Association [NCAA] and the participating colleges, which has fuelled the debate of whether or not college athletes should colle ct an income. College athletes should not be paid to play

Stereotypical Images Of Mexican Americans And Black Americans

Stereotypical Images of Mexican Americans and Black Americans in the contemporary media? Angel Garcia Bakersfield College In today’s society judging races and ethnic groups have left stereotypical images on them. Stereotypical images are seen all over, even in contemporary media. Hispanic Americans and Black Americans are two ethnic groups that I’ve recognized on having that stereotypical image in the contemporary media. Hispanic Americans and Black Americans are left with harm because of these stereotypes that have been shown in the contemporary media, for example in the television shows George Lopez and Everybody Hates Chris. It seems to be that stereotypes are being less focused on or just being allowed because of the humor they bring out in those television shows. Hispanic Americans are often stereotyped in today’s society. Stereotypes that are said about Hispanic Americans include: The lazy Mexican, the Greaser, drug dealers, and gang bangers. These Stereotypes leave an image on all the Mexican Americans as being bad people. The media has been playing a big part in showing stereotypes but we tend to ignore them because they use it in a way were comedy is being introduced. For example, the television show George Lopez involves a Mexican American family going through their daily routines in the city of Los Angeles, where the majority of the population are Hispanics. In the George Lopez show, George Lopez plays the father role and every night when he getsShow MoreRelatedThe Wonderful World Of Disney1474 Words   |  6 Pagesthe world of Disney is a learning medium in which kids can learn about ethics, values and self-image. The world of Disney over time has become a persuasive form in which children can learn about the world around them . However, The world of Disney teaches messages to children that exceed the boundaries of childhood culture. Many of Disney movies and television shows portray people of color in stereotypical fashion and its attempt in diversity exemplifies the ideals of colorblindness. In the past yearsRead MoreCrash Movie Review1215 Words   |  5 PagesIn today’s world, there are all kinds of stereotypical comments that people have to deal with. We take the concept of judging others for granted. If you peak into your past and recall how many times you have assumed the outcome before weighing all the circumstances. There are a large percentage of people that make quick opinions about people, events, and nationalities based on their little knowledge. In our society, assuming is a common problem. The public has a problem of coming to a conclusionRead MoreCase Study- How Hollywood Portrays Arabs1259 Words   |  6 Pagesway to influence Hollywood’s portrayal of Arabs, very often in stereotypical and negative facets. Issues concerning the Middle East have been omnipresent in American society for several decades. There is daily news coverage of Arabs and the Middle East in all forms of media in the United States, including on television and in movies. Hollywood, for many years has depicted Arabs in stereotypical images, villain roles opposite American heroes who tend to save the day. Since the early days of HollywoodRead MoreRacial Stereotypes3031 Words   |  13 PagesCierra Washington LAN 1080-83733 Racial Stereotypes in American Popular Culture and Media A stereotype can be defined simply as; a process for making metal printing plates, or a plate made by this process (the process of a stereotype). Another definition for the word, more commonly used, means a simplified or standardized conception and/or image of a particular group. The old definition of stereotype relates to the sociological definition of the word, in that it is a taking from a â€Å"mold castRead MoreThe Issues Regarding Race, Culture, And.1557 Words   |  7 Pagesracial profiling, discrimination etc. In the early aftermath of the attacks some Americans that were understandably outraged and horrified, even attacked some members of the Sikh community where at least one was even killed, because they resembled certain types of Muslims, with beards and turbans. Various people of Middle East or South Asian origin have faced controversial detentions or questionings by officials at American airports. This web site’s section on the war against terror has more detailsRead MoreStereotyping Is Found Everywhere? Essay950 Words   |  4 Pagesracial equality. There is an illusion that stereotyping is okay. People believe this act is nothing short of normal. â€Å"Stereotypes are generalizations, or assumptions that people make about the characteristics of all members of a group, based on an image (often wrong) about what people in that group are like. If you assume you know what a person is like, and don t look at each person as an individual, you are likely to make errors in your estimates of a person s character.† – (Conflict Research ConsortiumRead MoreWest Side Story Analysis972 Words   |  4 Pagesbeginning of history through today. In the reading West side story by Alberto Sandoval he explains how the film perpetuates the image of racial problems explaining that the film has its profound structure expressing segregation and racial preferences towards Latinos. The film makers presented the immigrants as stereotypical Puerto Ricans making their skin tones darker, black haired, skinny. The jets are blond, strong, and healthy. The clarity of the different appearances is also pointed out in the readingRead MoreRacism And Its Effects On Society943 Words   |  4 Pagesrationalization in order to justify their beliefs and feeling towards a selected group. Under those circumstances, there are several causes identified that contribute to prejudice. Namely, displaced aggression, disposition, the maintenance of self-image and status, and economic and political competition. Therefore, it is also important to note the various forms of prejudice, because it can be applied to numerous attributes, physical characteristics, be liefs, or anything perceived as different or threateningRead MoreRacial Profiling Is Necessary For The Police Force And Civilians Of These Areas1084 Words   |  5 Pagesessentializing means to combine complex terms into a single thought or image making it simpler. Due to racial profiling we regard terrorists as any type of brown male. It is the society we live in and hence we have no choice to deal with it. What exactly does the term racial profiling meaning? One could say that it is the consideration of race in criminal investigations. â€Å"For example, the popular term â€Å"DWB†, means that black people are more scrutinized and thought of when driving under the influenceRead MoreCultural Appropriation And Its Effects On Society1820 Words   |  8 Pagesothers cultures for fun. It has made many students around the country furious at campus faculty and students. The problem today is that students don’t realize what is right and wrong about today’s culture such behavior can lead to one dressing up as a black person, or wearing sombreros. Dressing up as a clothing of another culture has led many from the culture feeling lacerated. Due to the unacceptable behavior, many of the students from the culture have directed their madness towards the dean or administrator

Marketing Management For Markets Segments And Decision Making

Question: Discuss about theMarketing Management for Markets Segments and Decision Making. Answer: Introduction: Marketing audit can be referred as systematic examination of marketing environment of a business organization to identify the major areas of opportunities and threats. It is a strategic tool of an organization used for identifying the market segments and developing effective marketing strategies to reach the target audiences by an organization (Beamish, 2006). The present report aims to carry out the market audit of Nike for identifying the target market segment and examining the opportunities and threats present in the external environment. The report, in this context, provides a detailed analysis of the growth, profitability and macro-environmental factors of Nike. The major primary and secondary market segments are identified in the report with the discussion of the level of involvement of primary segment in decision-making of the company. Also, it includes competitor analysis and demonstrates the positioning map for the company depicting its competitive position in the marketplac e. Marketing Audit for Nike Industry Market for Nike Nike, Inc.s (NKE) is involved in designing, developing, marketing and selling of athletic footwear, apparel and equipment globally. The company presently operates its business operations mainly in North America, Western Europe, Greater China, Central and Eastern Europe, Japan and emerging markets in less developed countries (Soni, 2014). The current trends in the industry market of the company are examines as follows: Growth: Nike is regarded as one of the best recognized brands in athletic and apparel industry across the globe and is considered a market leader. The growth and popularity of the brand internationally is responsible for its dominant position as a market leader worldwide. The significant increase in the sales and revenue of the company since its establishment has caused its unprecedented market growth worldwide (Hill Jones, 2008). Profitability: The Company is believed to have large market capitalization and is believed to sell about $ 12 billion worth shoes in $35 billion worth sports apparel and equipment industry (Hill Jones, 2008). The company has largest market segment in North America that contributes to about half of its sales and revenue. The aim of the company is to enhance its annual revenue through increase in the direct sales for sustaining its position of market leader in the sports equipment and apparel industry (Soni, 2014). Macro environment PESTLE Analysis: The impact of external environmental factors on companys performance can be examined through PESTLE analysis as follows: Political: Nike operates in a global environment and thus its growth and profitability is mainly impacted by the governmental policies and regulations. The company has to comply with taxes and manufacturing laws operating in varying countries. As such, the company has extensive support from the US government that has maintained low interest rates and currency exchange stability (Bush, 2016). Economic: The Company sells medium range products and hence is less impacted by the economic conditions of the countries where it operates its business functions. However, its operations can be impacted by the cost of labor and switching to cheaper products by the consumers in less developed economies (Bush, 2016). Social: The growth of the company also depends on social factors such as lifestyle habits of the people in different countries. The people worldwide are emphasizing on staying healthy and fit through adoption of better lifestyle habits such as practicing exercise and going to gyms. This has increased the demand of sports apparel and equipment in the countries worldwide thus enhancing the revenue generation for the company (Bush, 2016). Technological: Nike has incorporated latest technological advancements in its business model for increasing its sales and profitability. The company utilizes latest technologies such as social media for strengthening their brand image by reaching to the customers globally instantly (Bush, 2016). Legal: The Company has to abide by all the legal laws of the varying countries where it operates its business functions in order to support its international expansion plan. The most critical challenge that exists before the company in this regard is complying with various types of labor laws in developing countries (Bush, 2016). Environmental: Nike has also to abide by the environmental laws such as related to emission of green-house gases to ensure protection of environment. The company has to protect the environment from any of the adverse impacts of its operational activities for its sustainable growth and development (Bush, 2016). Major Market Segments of Nike The major market segment for Nike comprises of athletes that are mainly involved in purchasing of companys products. The company has identified appropriately its primary and secondary target market segment. The primary market of the company is referred to as target market where the company is currently focusing to deliver its products and services (Soni, 2014). The other brands of the company such as Jordan and Hurley targets market segments of golfers and young people involved in skateboarding and surfing. The primary target audience of the main Nike brand is professional athletes. Nike brand design and manufactures its products such as shoes, sporting equipment and clothes as per the needs and demands of its primary target market. The Nike Golf brand mainly targets golfers while its Hurley International LLC brand mainly targets surfers. The company serves its customers with huge passion by meeting their needs and requirements appropriately. Thus, these all constitutes the major pri mary market segments of the company (Soni, 2014). The secondary target market of the company mainly includes women customers, young athletes and runners. The secondary market of an organization is referred as the target market that it is aiming to focus in the future period of time (Lutz, 2015). Nike is emphasizing on designing training and running sports apparels for womens. The company believes that inclusion of women apparels in its product line would cause an increase of about $ 2 billion of its annual sales in the future period of time. The next secondary target segment of Nike are young athletes involved in playing sports such as soccer and basketball. The company aims to target this market segment through sponsoring of local leagues, clubs and federations and demanding the young athletes to wear the companys products. The company also aims to target distance runners in the future context and thus it also constitutes its important secondary market segment. The company is designing its new shoes in accordance with the needs and demands of distance runners. Also, it is actively involved in sponsoring of running events for gaining attention of its secondary target market towards the companys products (Lutz, 2015). Level of Involvement of Primary Segment Towards the Decision Making of Nike Nike is recognized all over the world as engaging its customers in each and every type of its business activity. The company gains a proper understanding of the changing needs and expectations of its customer through encouraging the feedback from them (Tierney, 2015). The target market segment of Nike is the professional athletes and the company has implemented effective strategies for enhancing the level of involvement of athletes at all levels of its decision-making process. This helps the company to develop proper insights into the changing needs of customers for driving innovation in its sports products. Nike aims to enhance customer value by engaging them in all their business processes involved in the designing of its products. Customer value is defined as the difference between the actual products received by customers to that demanded by them (Tierney, 2015). The website of the company provides a platform to the sport athletes to upload data about their performance; incoming events and can easily connect with their friends. Also, the website of the company provides useful information to the customers regarding their fitness regime and the benefits that they can gain through utilizing Nikes sports products. Thus, Nike website provides an active platform to the company to interact with its customers so that they can deliver innovative and quality products in accordance with the consumers desire. In addition to this, the company involves its consumers through introduction of various health campaigns. The campaigns facilities company to gain a proper understanding of the health needs of its target market so that they can bring new and innovative products for them (Petro, 2016).. The company also incorporates the use of social media channels such as Facebook, Twitter and Instagram for interacting with its target audiences. The company makes us e of all these social media platforms to connect with people worldwide and strengthen its brand image. The establishment of such communicating platforms has facilitated Nike to engage with all its consumers through implementing their views and opinions in manufacturing its products (How Nike Uses Social Media, 2016). For example, Nike has established a social networking site Joga.com during the world cup of the year 2006 to upload videos displaying soccer skills and inviting the comments of professionals for generating user-generated content. The development of such social media channels enables the company to connect with millions of soccer fans quickly and instantly (Ramaswamy, 2008). The active involvement of consumer in the decision-making process of the company has proved that customers are no longer a passive recipient of value propositions of the organizations. The company has also launched effective communication platforms through the use of latest technology devices for interacting with its consumers. Nike Plus platform of the company is a collaboration between Nike and Apple that involves iPod of Apple and a wireless device that established connection between music player and the running shoes. Thus, the adoption of such innovative and creative measures by the company to enhance the inv olvement with its primary market demonstrates the best practices of co-creation value with customers (Ramaswamy, 2008). Nature of Competition in the Sports Apparel Equipment Industry The athletic apparel and equipment industry is highly competitive in nature involving large number of global players. Nike is a market leader in its industry but faces stiff competition from international players such as Adidas, Reebok, V.F. Corp, Puma and Under Armour (Nike Incs Competitiveness, 2016). The high competition in the industry among large global giants poses a significant risk on long-term growth and development of Nike. Nike is recognizes as largest seller of athletic footwear, apparel and equipment globally but need to gain a proper understanding of the business operations of its competitors for ensuring its sustainability. The leaders in the industry are very well-established such as Reebok and Adidas and thus there is high entry barrier in the industry (The Business Of Sportswear: NIKE Vs. ADIDAS, 2014). The main competitor of Nike can be regarded as Adidas, involved in designing and manufacturing of sports shoes, apparels and accessories headquartered in Germany. Adidas also owns the brands such as Reebok and TaylorMade, widely recognized player in the sports apparel and equipment industry. Adidas has good brand loyalty in European markets and also has large market share in the sports apparel industry. The company is actively involved in manufacturing of accessories sports products such as bags, watches and shirts that have made it second largest sportswear manufacturer behind Nike (Joseph, 2016). The enhanced revenue generation of Adidas in recent years is posing a threat to the dominant position of Nike in recent years. Nike, still dominant to Adidas, needs to enhance its strengths and overcome its weaknesses for sustaining its market leader position in the sports apparel and equipment industry (Haig, 2006). The main strength of the company lies in its product differentiation that sets apart its sports products from other global players in the industry. Nike is known worldwide for designing and manufacturing technologically advanced products through incorporation of all the needs and wants of the consumers. The active involvement of the consumers in the strategic decision-making process of the company at all levels enables it to meet effectively the customer expectations (Galbraith, 2014). On the other hand, Adidas still lacks behind from Nike in developing technologically advanced products. Adidas is also recently emphasizing on implementing innovative technologies for designing new products and processes for overcoming the competition level in the industry (Leach, 2015). The level of customer involvement in the decision-making process of the organization is also lower in Adidas as compared to that of Nike. The main competitive weakness of Nike as compared to that of Adidas are relative higher prices of its products. However, the company is currently emphasizing on maintaining a low price strategy so that its products are readily available to all the economic sections of a country. The company always strives to offer best quality products to the customers through incorporation of all the consumer wants and desires. This causes a relative increase in the price of its products as compared to that of Adidas (Lussier Kimball, 2013). Nike is a dominant player in the global footwear market. However, the company needs to continually monitor and review its business practices and procedures for maintaining its competitive position in the industry. It needs to implement latest technologies in designing of its products for meeting effectively the preferences of the consumers (Dalavagas, 2015). The demand of the companys products mainly depends on the increasing popularity of various sports and fitness activities and thus major changes in the consumer trends towards utilizing these products can negatively impact its performance. The success of competitors in attracting more customers through incorporating latest technological advances ahead of the company can negatively impact Nikes sustainable growth (Dalavagas,2015). Positioning Map for the Market Place of Nike On the basis of level of involvement of primary segment and competitive position of the company, its positioning map is depicted as follows: Low Quality Nike is positioned as topmost in the positioning map on the basis of its high level of consumer involvement and designing high quality products. The company has sustained its dominant position in the sports apparel and equipment industry. The level of consumer involvement and quality of products is lower in case of Adidas as compared to that of Nike. Puma, on the other hand, is ranked lower than Nike and Adidas on the terms of consumer involvement and quality of products. Under Armour is positioned as lowermost in terms of quality and level of consumer involvement as compared to that of Puma (Wong, (2012). Thus, Nike produces relatively high technology products through incorporation of all the needs and wants of the consumers that is responsible for high value delivered to the customers by the company. Conclusion Thus, it can be inferred from the overall discussion held in the report that Nike is a market leader in the global sports apparel and equipment industry. The company mainly operates its business operations in developed countries such as United States. However, it is also presently emphasizing on carrying out its business operations in developing countries. The primary target segment of the company is professional athletes that have a major demand of its sports apparels and equipment. The level of involvement of primary targets segment in decision-making process of the company is high responsible for its huge growth and success. The company faces stiff competition from other established global players such as Adidas but has till now sustained its dominant competitive position in the market place. References Beamish, K. (2006). Marketing Planning. Routledge. Bush, T. 2016. A Pestle Analysis of Nike. Retrieved August 30, 2016, from https://pestleanalysis.com/pestle-analysis-of-nike/ Dalavagas, J. (2015). Nike: Analysis of Strengths, Weaknesses, Opportunities, Threats. Retrieved August 30, 2016, from https://www.gurufocus.com/news/325905/nike-analysis-of-strengths-weaknesses-opportunities-threats Galbraith, J. R. (2014). Designing Organizations: Strategy, Structure, and Process at the Business Unit and Enterprise Levels. John Wiley Sons. Haig, M. (2006). Brand Royalty: How the World's Top 100 Brands Thrive Survive. Kogan Page Publishers. Hill, C. Jones, G. R. (2008). Strategic Management Series. Cengage Learning. How Nike Uses Social Media. (2016). Retrieved August 30, 2016, from https://linkhumans.com/case-study/nike Joseph, U. A. (2016). The 'Made in Germany' Champion Brands: Nation Branding, Innovation and World Export Leadership. Routledge. Leach, A. (2015). Nike vs. adidas: Who Owns the Market? Retrieved August 30, 2016, from https://www.highsnobiety.com/2015/11/09/nike-adidas-market-shares/ Lussier, R. Kimball, D. (2013). Applied Sport Management Skills 2nd Edition With Web Study Guide. Human Kinetics. Lutz, A. (2015). Nike is going after 3 kinds of customers. Retrieved August 30, 2016, from https://www.businessinsider.in/Nike-is-going-after-3-kinds-of-customers/articleshow/46844244.cms Nike Incs Competitiveness. (2016). Retrieved August 30, 2016, from https://csimarket.com/stocks/compet_glance.php?code=NKE Petro, G. (2016). Nike Just Does It - Keeping An Eye On The Customer. Retrieved August 30, 2016, from https://www.forbes.com/sites/gregpetro/2016/07/08/nike-just-does-it-keeping-an-eye-on-the-customer/#4687ccb86ecf Ramaswamy, V. (2008). Co-creating value through customers experiences: the Nike case. Strategy Leadership 36 (5), 9-14. Soni, P. (2014). An Overview of NIKES Brand Stable. Retrieved August 30, 2016, from https://marketrealist.com/2014/12/an-overview-of-nikes-brand-stable/ The Business Of Sportswear: NIKE Vs. ADIDAS. (2014). Retrieved August 30, 2016, from https://fashionbi.com/insights/marketing-analysis/the-business-of-sportswear-nike-vs-adidas Tierney, J. (2015). Brand Loyalty for Nike Starts with Placing the Customer First. Retrieved August 30, 2016, from https://loyalty360.org/content-gallery/daily-news/brand-loyalty-for-nike-starts-with-placing-the-cus Wong, G. M. (2012). The Comprehensive Guide to Careers in Sports. Jones Bartlett Publishers.

Franz Kafkas The Metamorphosis as Social Criticis Essay Example For Students

Franz Kafkas The Metamorphosis as Social Criticis Essay m Metamorphosis essaysThe Metamorphosis as Social Criticism Society often works against itself in one way or another. In reading Metamorphosis by Franz Kafka one could presume the work to be a social criticism. Throughout this story Kafka shows how society can be split into different sections, with Gregor representing the working man at the time, and his family representing all the other kinds of people throughout society. This story shows how Gregor has worked for his family in the past, and how he subconsciously thought he had control over them. He works at an intolerable job of hard work to support his family, and gets little respect for this. It shows what happens to him when he stops working for them, he transforms into a huge cockroach. He is rejected by his family, and he is not cared for properly which results in his death. We will write a custom essay on Franz Kafkas The Metamorphosis as Social Criticis specifically for you for only $16.38 $13.9/page Order now Following Gregors death is a gleeful ending, which eventually implies that the cycle will be repeated, though this time through his sister. It is apparent even in the first sentence As Gregor awoke one morning from uneasy dreams, he found himself transformed into a gigantic insect (P862, Ph1) that Kafka meant something underneath the surface. Awakening from uneasy dreams could mean awakening from an uneasy, labored life by quitting it all. His transformation could mean how society can compare him to a cockroach for his giving up on them and treat him as if he was less than human. Gregor has obviously had a life of hard labor at a job that he finds to be unbearable; as he states Oh, God what an exhausting job Ive picked (P862 Ph4). He feels that he must work though. He feels that his family is incapable of supporting themselves. His mother has asthma, his father is old, and his sister is very young. As it turns out though, in the end, his family was perfectly capable of supporting themselves; In fact his father had been saving up money the entire time. In reading this first portion of the story one would be led to believe that Kafka is making a statement of how the working man feels that his life, and others would be in jeopardy if he were to stop working. Maybe Kafka is representing Gregors family as the lower class. Once Gregor gives up working for his family he finds himself transformed into a big ugly cockroach, the lowest form of life. Its clear why gregor gave up working for his family when he turns the key to the door and says They should have called out keep going, turn that key!' (P868 Ph3) what he needed were words of encouragement, words he never received. This could plausibly be a metaphor that the working people in society are way overworked, and get very little respect for it. It is obvious that Gregor appears disgusting to others that see him when the chief clerk runs away at first glimpse of him. This is his punishment for not working. His grotesque figure represents what he thinks people think of him. In a way this is saying, When the working man, stops working he believes people will very him as a disgusting figure one that can do nothing but live off of others. At this point Gregors position, and respect in the household decrease rapidly to a point of near nonexistence. He cant even talk to people, this is established earlier on in the story when The chief clerk says that was no human voice (P867 Ph4). His family locks him in his room, and feeds him old rotting food. They completely desert him, and try to move on with their lives. Gregor at this point experiences feelings of lost empathy, and longs to communicate with others. This could represent the working mans fear of poverty, it has been established that when the working man quits he becomes a disgusting creature in his and everyones eyes; now thats not the main fear in the working man, its loss of being cared for, and loss of communication in being poor, dependent, and powerless. .u5bf947363d640d6152e5b1615a1ba68e , .u5bf947363d640d6152e5b1615a1ba68e .postImageUrl , .u5bf947363d640d6152e5b1615a1ba68e .centered-text-area { min-height: 80px; position: relative; } .u5bf947363d640d6152e5b1615a1ba68e , .u5bf947363d640d6152e5b1615a1ba68e:hover , .u5bf947363d640d6152e5b1615a1ba68e:visited , .u5bf947363d640d6152e5b1615a1ba68e:active { border:0!important; } .u5bf947363d640d6152e5b1615a1ba68e .clearfix:after { content: ""; display: table; clear: both; } .u5bf947363d640d6152e5b1615a1ba68e { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u5bf947363d640d6152e5b1615a1ba68e:active , .u5bf947363d640d6152e5b1615a1ba68e:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u5bf947363d640d6152e5b1615a1ba68e .centered-text-area { width: 100%; position: relative ; } .u5bf947363d640d6152e5b1615a1ba68e .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u5bf947363d640d6152e5b1615a1ba68e .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u5bf947363d640d6152e5b1615a1ba68e .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u5bf947363d640d6152e5b1615a1ba68e:hover .ctaButton { background-color: #34495E!important; } .u5bf947363d640d6152e5b1615a1ba68e .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u5bf947363d640d6152e5b1615a1ba68e .u5bf947363d640d6152e5b1615a1ba68e-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u5bf947363d640d6152e5b1615a1ba68e:after { content: ""; display: block; clear: both; } READ: The Civilian Conservation Corps Essay His not being able to speak represents the lower class mans being silenced. How his family gives up on him, and deserts him is how society gives up on the poor, or the homeless. Throughout Gregors life as a cockroach, he finds himself to be treated more like an animal each day, like being served a piece of cheese that he would have called uneatable(P873 Ph1). He even finds himself to be acting like an animal, he quickly devours the cheese(P873 Ph1). He appears to have given up on life. He is not cared for properly, and eventually withers away, and dies. This shows how society doesnt really care about the working man. In fact, it shows how society couldnt care less if he died, in fact it would brighten up their day. Even his own mother says now thanks be to god' (P890 Ph2) upon first discovery of the body. In the end though, after Gregors death the mood suddenly changes from gloom to glory, a surprising twist of what one would think. The mood is peaceful, they family goes out on a stroll. Everyone appears to be in a good mood. The double twist is when Gregors father looks at Grete, and thought of the kind of man she could marry. This is actually a funny ending because it shows just how horrible Gregors family really is. All they can think of is who will fill Gregors shoes as a care taker for them. This is symbolic of what society thinks of the average working man. They use you, abuse you, throw you away, and then ask for seconds; It was like a confirmation of their new dreams, and excellent intentions that at the end of their long journey their daughter sprang to her feet and stretched her young body(P892 Ph1). I believe that the overall moral to the story is how society should give much more credit to people who keep the world running, and that life should not be all about work, silence, and punishment. I also think it is about societys moralities, and how they have reduced to such a despicable level, I think Kafka cries change. It should now be clear that Kafka shows how society can be split into into different sections, with Gregor representing the working man at the time, and his family representing all the other kinds of people throughout society. Society often works against itself in one way or another.